Al Mawrid Printing & Advertising has ordered a second Heidelberg ICS multi-process web-fed press to meet growing market demand for highly finished packaging.
Al Mawrid Printing & Advertising, a unit of the Thomsun Group, produces a variety of packaging, including food packaging, bakery boxes, medicine boxes, perfume boxes, kraft boxes, e-flute boxes, duplex and food board printed boxes, PE coated board printed boxes, and special packaging board printing that can be used directly in oven and deep freezers.
In 2012, Al Mawrid ordered its first Heidelberg in-line flexo press. The combination of a Heidelberg ICS, with a printing width of 670mm, and an in-line die-cutting machine, Heidelberg FCL, was mainly meant for the production of cigarette packaging.
After successful and efficient production with the first installation, Al Mawrid has come back and ordered another Heidelberg ICS. The press, consisting of flexo and gravure printing as well as different converting modules, will be installed soon, driving Al Mawrid’s growth further forward.
The company has identified growth in the Middle East and Africa, with growing market demand for highly finished packaging.
Justin Ninan, production manager at Al Mawrid, commented: ‘The excellent flexo printing and value-adding quality of products that were printed on our first ICS excite our customers. What we internally especially appreciate about the flexo printing press is the easy operation, the low maintenance, the combination of various printing and converting methods within one machine and the enormous output combined with reliability and high uptime.
‘We have exclusively operated Heidelberg printing equipment for many years. Therefore, there was no question to invest in a Heidelberg press again. We do have great synergies, especially in the usage of tools, spare parts and operator know-how. Plus we can increase production reliability as we are able to switch printing jobs very easy.’
Based in Weiden, Germany, Heidelberg Web Carton Converting is the web-fed flexo press division of Heidelberg.